NEGAP Summer Finale

Event Timetable
3-5 p.m.: The AI Cliff: Student Search Is Collapsing at MGH IHP led by NEGAP and Everspring
5-7 p.m.: NEGAP Summer Finale Social at the Blackmoor Gastropub hosted by Everspring (walkable from MGH IHP)
Whether you can come to the AI discussion, or just join us for the meetup, we'd love to see you there. Parking is free and available on-site for all event attendees.

Session Description
AI isn’t on the horizon—it’s already reshaping how students search. They’re bypassing ads, skipping rankings, and heading straight to tools like Google’s AI Overviews and ChatGPT.

Join us for a candid conversation led by:

• Lauren Finn, Vice President, Executive Officer for NEGAP, New England Association for Graduate Enrollment Management
• Mike Bell, Chief Marketing Officer, Everspring 
• Douglas Reiner, Chief Solutions Officer, Everspring
• Dan Feldman, Executive Sales Director

Together, they’ll explore how these shifts are transforming student discovery—and what your institution can do now to stay visible and competitive.

Here’s what we’ll dive into:

• How AI tools are disrupting the traditional student search journey
• New England-specific AI search trends vs. national benchmarks
• How your programs stack up in unbranded search (e.g., “online MBA Boston”)
• Examples from universities already adapting—and winning
• Immediate, practical actions to future-proof your visibility

This is a high-impact, small-format discussion designed for enrollment and marketing leaders like you.